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Well Done Dan

I’m sure it must be a coincidence, but…

Following my post earlier today concerning great work done by Zanna Corby, I’ve now received another commendation about a second member of our team, Dan Whitmarsh, which, if anything, is even more glowing than Zanna’s! I wonder if this sets a precendent.

Here’s the commendation in full:

Hi Anthony

I would like to take a moment to thank you and your team for the work that has recently been completed for Orange Credit Union. The project of converting from Rubik to My Viewpoint Internet Banking was a job that would not have been successful without the help of yourself and especially Dan Whitmarsh. The work involved to get the project completed within the tight timeframe, and a moving feast of technical data, was very much appreciated by the credit union.

What I especially liked (and appreciated the most as a client), on go live night, was the fact the Dan hadn’t ‘clocked off’ the job. It was Dan’s attention to the detail and persistence that meant our members didn’t lose Internet Banking functionality for an extended period of time.

Dan’s patience and knowledge won out with the end result being fantastic. We are vey happy with our new Internet Banking site. The elements under Brighton’s control - layout, colours and functionality - have been a hit. I look forward to working with Dan and yourself on the UDA mobile banking platform project.

Gavin Cook
Corporate Services Manager
Orange Credit Union

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Well done Zanna

Every day at Brighton we get dozens of tasks and change requests from our clients (hundreds on a busy day).

While no company can ever be 100% perfect, we’re pretty obsessive about our service and take a lot of pride in our work.

So it was particularly gratifying the other day to receive this commendation from Joanna Vella of SCU concerning the work of one of our team, Zanna Corby.

I’m pretty impressd by it… and I think Zanna is too (just quietly). So I thought I’d publicise it…

I would like to commend Zanna Corby for the excellent service that she provided to SCU during the setup and implementation of the 2010 appraisal process at SCU. Zanna’s assistance was invaluable.

I was on a tight timeframe to get the system ready and I called on Zanna’s expertise on numerous occasions. Problems were quickly resolved; either ‘on the spot’, that night or by early the next day. Zanna followed up on every issue to ensure that we were comfortable with the process … even arriving for an on site visit to provide last minute instructions to the HR Team.

I hope your company is able to acknowledge Zanna’s great service and attention to detail - we really have appreciated it at SCU.

Joanna Vella
Member & Staff Relations Manager
SCU

Joanna - thanks for taking the time to let us know about this. It means a lot.

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Is Facebook killing the website?

Now here’s an interesting question.

What will happen to websites as a result of the growing influence of social media?

Social media sites (Facebook, Twitter, YouTube) are being used more and more by organisations to engage online. Will this eventually lead to traditional websites becoming redundant?

This question is posed in an interesting post I just came across: Is Facebook Killing the Web Site?, which refers to a number of other recent articles on the same subject.

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4 Tips on How to Increase Blog Traffic

Just came across this really useful strategy set for increasing blog traffic:

  • Find out what questions people ask and answer them
  • 
Write about current trends
  • 
Link your posts together
  • Make it easy to retweet your posts

The strategies are simple and practical and are fully explained here.

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Introducing our new mobile websites

Brighton Consulting launches our new integrated CMS/mobile web interface designed for Credit Unions and Building Societies.

The mobile website, as it is commonly referred to, has been specifically designed to operate on the small screens of modern mobile phones. The mobile website works in conjunction with an organisation’s main public website and ensures essential information is easily accessible on a range of internet connected devices.

Our first mobile website, piloted by Horizon Credit Union, went live in June and has performed very well. When somebody using an iPhone or Android phone searches for www.horizoncreditunion.com.au they are now automatically redirected to the mobile site and enjoy a far smoother browsing experience.

The mobile website provides members with secure, convenient access to key online functionality and information through their mobile phone. Moreover, Horizon is able to easily update and expand the mobile website as all of its content is driven by the same Content Management System behind its main public website.

Developing a mobile website helps to accommodate for the growing number of people who use their mobile phones to access a range of services over the internet. The mobile site also ensures that your brand is technologically up-to date, and enhances your online customer service channel.

 

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Understanding hackers

Gangsters and crooks have been glamorised by big movies for many years. In recent years the computer hacker too has been given the Hollywood treatment.

You’re probably familiar with the storyline: the geeky loner that at the beginning of the movie is causing computer trouble because he’s bored, transforms into a hero whose computer infiltration skills are needed to save the day.

Unfortunately reality is different:  there is rarely anything heroic about somebody trying to break into your computer system with the aim of stealing your secret information.  Most hacking is done for criminal benefit and usually doesn’t make for make for an overly uplifting story.

However a recent article in Credit Union Magazine "Black Hats, White Collars: Cybercriminals’ Secrets Revealed", aims to counter the Hollywood glamorisation.

The article outlines what hacking is really all about. It looks at how a hacker attempts to gain entry into computer systems and what this criminal may do once on the inside. We are also given a nice introduction to what tools the hacker has at their disposal. The article is a little lengthy but it’s well worth the read and suitable for all readers.

 

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1 Credit Union Conference, Las Vegas

I recently attended, with almost 50 other Australia Credit Union representatives, the 1 Credit Union Conference, held in the glittering city of Las Vegas from July 11-14.

The conference was a combined effort of the World Council of Credit Unions and CUNA and so incorporated a large emphasis on the US credit union industry.

One of the reccurring themes I observed through the four days of the conference was the remarkable degree to which the American population has lost trust in the banking industry as a result of the GFC (or the ‘great recession’ as it was called by a number of speakers). As a result, the US credit union industry is experiencing an increase in interest and membership - credit unions are being seen as serious, viable alternatives.

I was also pleased to be shown a variety of new social media case studies that could easily be applied to the Australian market.

Lastly, listening to, and speaking with, Americans representatives, it became clear that the Australian Credit Union industry is in no way lagging behind its American counterparts. In fact, in many respects the Australia Credit Union industry is a world leader.

I’ll be posting more on the conference in the weeks to come.

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Coca-Cola’s “Happiness Machine”

The Coca-Cola "Happiness Machine" campaign: a hugely-succesful viral video promoted with only one Facebook update and one tweet.

This is an excellent interview on the background and strategy.


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Flipboard

Just saw a story on Flipboard - an ipad app that aggregates articles and stories from your friends and contacts on Twitter and Facebook into a ’social magazine’.

It looks really interesting and makes me think of all sorts of ways in which socially content can be shared.

Here’s the video:


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‘Regret Nothing’ - new youth brand

‘Regret Nothing’ - the new youth-oriented financial services brand for Encompass Credit Union has just been launched. And we’re excited to have been involved in the conception, design and development of the new brand.

The new site (still in prototype) is now live at www.regretnothing.com.au.

The business issue is a familiar one: like many credit unions, Encompass Credit Union is confronting an aging membership with declining need for its core lending products. To ensure its ongoing viability, the credit union needs to attract new members from a much younger demographic. The solution is to be ‘Regret Nothing’.

Rather than rebrand the entire credit union, Encompass has launched a new youth-oriented brand designed to appeal to the needs of this younger market.

Aspirational and overtly young, the ‘Regret Nothing’ initiative will be progressively developed to provide youth-oriented financial services and budgeting tools. With a focus on helping young people achieve their dreams, the brand is designed to help them make sure they ‘regret nothing’.

The first stage of the website has now been launched: future developments will be forthcoming.

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