Website Tools and Functionality - Communicating
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| Website Tools and Functionality |
| Visual Impact |
| Communicating |
| The Fancy Stuff |
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Engaging and communicating with your consumers is vital. Brighton can implement communication tools such as forums, blogs and news feeds to help you communicate with your target audience and allow them to participate in communication as well.
Other functions such as instant searching can assist consumers with site navigation allowing you to communicate your message more quickly and effectively through your website. The Image Gallery Tool is another great tool to increase communication. The visual impact of the image gallery can ad personality to your site and allow consumers to connect with your staff and business.
Lifestyle SectionsA small business lifestyle section features case studies of actual business members sharing their philosophies on business and their experience with your organisation. The section is designed to feature business owners and business issues.
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Multiple Promotional MessagesMultiple homepage promotional messages can be delivered thorough a range of custom-built promotional rotators. Each rotator serves between 2-6 promotional messages. The rotators feature a range of dynamic animation styles designed to attract attention. |
ForumA standard capability function available through Byond Online Publisher is the ability to deploy a forum or forums. A forum is an online facility where users may read and post topics of common interest. They can be useful for anyone doing business online, in terms of sharing information, reading content and actively participating in discussions. |
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News TickerA news ticker can be a useful means of highlighting latest news and alerts. The ticker is generally located in a prominent position on the website (eg. at the top or bottom of the home page) and displays news headlines cycling across the screen from one side to the other. Each headline is clickable and links through to a full story set up within the news section of the website. |
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Events ModuleThe Events Module is a built-in calendar system that allows clients to schedule and publicise events via a simple online diary. This can be used for corporate event planning as well as local branch events. Users can:
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News ModuleThe News Module within the CMS enables the publication of timely news and event information. Brighton also assists clients of our eBusiness Service through the provision of aggregated news, finance and banking articles delivered weekly for publication through this system. |
Fact CastFactCast is an automated mechanism that allows customers to download standard product fact sheets and brochures from your website. Website users simply select the documents they would like to receive and then provide their name and email address. The relevent documents are then sent through a customised, branded email. |
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